Discussion List for campus-based and allied personnel working to end gender-based violence on campus.

[Laura Palumbo <>]

Dear partners,

 

As you know, Tuesday, April 5^th is the Day of Action for Sexual Assault Awareness Month (SAAM), when individuals and groups across the country such as yours will mobilize to spread awareness and promote prevention in your local communities. With sexual violence recently receiving unprecedented attention in the media, we want to build on the momentum by generating a groundswell of local stories around the Day of Action – and we need your help!

 

This year’s SAAM theme is “Prevention is possible,” and what better way to demonstrate this than to showcase the important work your organizations are doing across the country to help put an end to sexual violence once and for all. As you and your colleagues observe the Day of Action, we encourage you to drive attention to your efforts by engaging with local media in order to further promote awareness and participation.

 

To this end, we are providing you with the below template media pitch email. We hope you will use this to inform local reporters of one or more Day of Action events led by your organization or a fellow community member as an example of the collective effort being made to drive awareness of sexual violence prevention. As we’re promoting the Day of Action on a national level, we’d love to hear about what kinds of events you have planned so we can highlight those in our own outreach efforts. Please feel free to send us the same details you’re pushing out to local media.

 

Additionally, we have attached a media engagement toolkit and social media toolkit to serve as resources for your outreach efforts during the Day of Action and throughout SAAM. By using these tools to amplify your activities, you will play an important role in making this year’s SAAM the most successful to date.

 

Please do not hesitate to reach out with any questions about these materials, and thank you in advance for your participation.

 

Sincerely,

 

Laura Palumbo

Communications Director

  

National Sexual Violence Resource Center

123 North Enola Drive, Enola, PA  17025

717.909.0710 x128

877.739.3895 Toll Free

http://www.nsvrc.org

 

April is Sexual Assault Awareness Month.

Join us in sharing the message that Prevention is Possible!

 

 

- - - -

 

Hi [FIRST NAME] – As you know, the issue of sexual violence has recently received unprecedented attention nationwide. I wanted to let you know about an upcoming event I thought you’d be interested in covering as part of how the [LOCATION] community is doing its part to combat this serious and widespread public health issue during Sexual Assault Awareness Month (SAAM).

 

You may be aware that SAAM occurs every April – led by the National Sexual Violence Resource Center (NSVRC) – to increase awareness of sexual violence. This year’s SAAM campaign theme is “Prevention Is Possible.” Every year, partners across the country mobilize on the SAAM Day of Action to drive change in their local communities. This year, the SAAM Day of Action falls on Tuesday, April 5^th, and [ORGANIZATION NAME] will be participating by [DAY OF ACTION EVENT].

 

I’ve provided details on the event below. Please let me know if you’d be interested in attending. Also, if you’d like to learn more about SAAM, please don’t hesitate to reach out to NSVRC’s Director of Communications, Laura Palumbo () or visit www.nsvrc.org/saam.   

 

Best,

[NAME]

[TITLE]

[ORGANIZATION]

 

[EVENT DETAILS (TIME, ADDRESS, ETC.)]

 

 

Attachment: saam_2016_social-media-toolkit.pdf
Description: saam_2016_social-media-toolkit.pdf

Attachment: SAAM Media Engagement Toolkit.pdf
Description: SAAM Media Engagement Toolkit.pdf